Why Submit?
Submitting an entry for the Customer Experience Awards is an opportunity to showcase your organization’s achievements while gaining recognition among customer experience leaders across industries.
Whether you’ve transformed customer journeys, improved digital experiences, leveraged AI, enhanced customer service, or built a more customer-centric culture, these awards celebrate the teams and initiatives driving meaningful change.
Why Organizations Submit:
- Showcase your customer experience leadership
- Benchmark your work alongside leading organizations
- Gain recognition from an independent panel of customer experience experts
- Celebrate your team’s accomplishments
- Share your success story with the broader Loyalty360 community
- Increase visibility for your organization and customer experience initiatives
Why These Awards Matter
The Customer Experience Awards are more than a recognition program. They are an opportunity to benchmark your work, share best practices, and contribute to advancing the customer experience profession.
For more than two decades, Loyalty360 has worked alongside leading brands to advance customer loyalty and customer experience through research, education, benchmarking, and industry collaboration.
The Customer Experience Awards build on that mission by recognizing organizations delivering measurable customer and business outcomes while providing finalists and winners with opportunities to share their stories and inspire others across the industry.
Awards Categories
Brand Categories:
Customer Experience Transformation
Customer Journey Design & Transformation
Voice of the Customer (VoC) Excellence
Omnichannel Experience Excellence
Digital Customer Experience
Customer Service Innovation
AI-Driven Customer Experience
Self-Service & Automation Excellence
Customer Engagement Excellence
Customer-Centric Culture
Customer Experience & Loyalty Integration
Supplier Category:
Customer Experience Innovation
Organizations are encouraged to submit entries in multiple categories when initiatives align with the respective award criteria.
Need help selecting the right category? The Loyalty360 team is happy to help determine the best fit for your submission.
Who Should Submit?
The Customer Experience Awards are open to organizations committed to delivering exceptional customer experiences.
Eligible entrants include:
- Brands across all industries
- B2B and B2C organizations
- Customer experience teams
- Marketing teams
- Customer service and support organizations
- Digital, eCommerce, and product teams
- Customer insights and analytics teams
- Operations and transformation leaders
Technology providers, agencies, consultants, and solution partners are invited to submit entries in the Customer Experience Innovation category.
How the Awards Work
Step 1: Submit Your Entry
Complete an online submission describing your initiative, including the business challenge, strategy, implementation, and measurable customer and business outcomes.
Step 2: Independent Judging
Each submission is evaluated by an independent panel of customer experience leaders and industry experts using consistent judging criteria.
Judges evaluate entries based on:
- Business challenge or opportunity
- Strategy and execution
- Innovation
- Customer impact
- Business results
- Measurable customer and business outcomes
- Overall excellence
Step 3: Finalists Announced
September 25, 2026
Step 4: Present at Loyalty360 CX Fest
November 17–18, 2026
Step 5: Awards Ceremony
November 18, 2026
What Makes a Strong Submission?
- A well-defined customer or business challenge
- A thoughtful strategy and execution plan
- Innovation or a differentiated approach
- Measurable customer and business outcomes
- Lessons learned and key takeaways
Judges are looking for clear evidence of impact supported by data, customer feedback, and real-world results.
Recognition Begins Before the Event
Being named a Customer Experience Awards finalist provides visibility well before Loyalty360 CX Fest.
Leading up to the event, Loyalty360 will feature finalists through executive interviews, editorial articles, podcasts, video features, email newsletters, social media, and event promotions.
Following the event, category winners will receive additional editorial coverage highlighting the strategies, innovations, and measurable outcomes behind their initiatives.
Awards Ceremony
Finalists will present their initiatives throughout Loyalty360 CX Fest on November 17–18, 2026.
Category winners will be recognized during the Customer Experience Awards Ceremony on November 18, celebrating organizations and solution providers advancing the customer experience profession.
Each finalist will receive an official Customer Experience Awards trophy, with category winners receiving additional recognition during the ceremony.
Ready to Showcase Your Customer Experience Success?
Every exceptional customer experience starts with a team committed to putting customers first. The Customer Experience Awards celebrate the organizations, teams, and innovations making a measurable impact across the customer journey.
Whether you’ve transformed customer journeys, enhanced digital experiences, improved customer service, leveraged AI, strengthened customer engagement, or embedded a customer-centric culture, we encourage you to share your story.
Technology providers, agencies, consultants, and solution partners are invited to submit entries in the Customer Experience Innovation category.
Submit your entry today and join the organizations being recognized for customer experience excellence at Loyalty360 CX Fest.