Smashburger like other brands faces the challenge of creating a consistent customer experience across all of their locations. Local customer feedback provides local insights for one location. In many instances, local managers are too caught up in day-to-day operations to even think about tackling reports at the end of the night. With this as the norm it is hard for managers to identify areas of improvement much less come up with action plans to solve these areas of concern.
Smashburger was named America's Most Promising....