As a retailer, it’s good to make friends with your customers. It’s even better when you can build loyalty and foster long-lasting relationships. According to The Gartner Group, 80% of your sales will come from 20% of your existing customers.
As a central part of the checkout process, the data collected in point of sale systems can help provide excellent customer service, and increase customer retention and sales.
This customer data aids in creating loyalty programs, enabling retailers to....