Service with a smile is cliché in any customer service or sales industry, but those who go above and beyond to provide service that makes the customer smile are the ones who reap the rich rewards of customer retention. Simple service is not enough anymore.
When was the last time you dined at a restaurant and your server not only gave you her name, but asked everyone in your party for theirs as well? If you’re like most people, your answer is probably “never.” But that one simple question could....