Hello! As a new contributor to this blog, I'd like to introduce myself. My name is Dwight Mouton and yes that's a French last name. I'm orginally from the heart of Cajun country, Lafayette, Lousiana. I've been in marketing related roles since I earned my bachelor's degree from the University of Louisiana. Since 1995 my focus has been marketing analytics and the software that marketers use to make their jobs easier and more....