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As the best of the best golfers converge in Pinehurst, NC at the US Open Golf Tournament, it seems only natural to relate golfing to marketing optimization. I assure you this is not a stretch - please read on. You see, everything in life is an optimization problem that must be solved. Time spent on an activity versus the quality level output from that activity - whether it’s at work, at home, or even on a hobby. For me, my golf game is one big optimization problem. You might ask ....