I’m not sure about you, but I don’t know many people today without a smartphone, which is a tell-tale sign that companies should be paying attention to this ever-evolving trend. As a matter of fact as of July 2011, 82.2 million Americans owned Smartphones. I, personally, do so much more on my iPhone than talk on the phone and check emails like; shopping, looking for discounts, booking flights and hotels or finding local stores and getting directions– and honestly couldn....