Video Thought Leadership Series Robert McClarin, 7Eleven
  1. CRM (Customer Relationship)
  2. Customer Engagement
  3. Customer Service / Satisfaction
  4. CX (Customer Experience)
  5. Loyalty / Rewards Programs
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Robert McClarin, Loyalty CRM Marketing Technologist for 7-Eleven, talks about how the iconic brand builds customer loyalty through a mix of great products, unique promotions, and responsive customer engagement.

 

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