Whole Foods Market wants to engage a younger audience with new, smaller concept stores set to open in 2016.
The announcement came during Wednesday’s second-quarter financial earnings conference call.
“Today, we’re excited to announce the launch of a new, uniquely-branded store concept unlike anything that currently exists in the marketplace,” Whole Foods C0-CEO John Mackey said, according to Seeking Alpha. “Offering our industry-leading standards at value prices, this new format will feature a modern....