Salesforce has released its 2021 Holiday Shopping Report, which analyzes shopping data from over one billion shoppers on the Salesforce Customer 360 platform and activity across commerce, marketing, and service.
The report shares that while Cyber Week saw muted digital growth in 2021, early November and late December surges helped retailers break new sales records. Consumers spent $1.14 trillion online globally and $257 billion in the U.S., compared to $1.1 trillion and $236 billion in 2020.
Top Salesforce 2021 holiday shopping....