REVOLVE Festival Returns With Carnival-Inspired Experience and Star Power
REVOLVE Group, Inc. is bringing back its 9th Annual REVOLVE Festival on April 11 in Thermal, California, continuing its reputation as a premier intersection of fashion, music, and culture. This year’s theme, The Grand Revivre, draws inspiration from vintage carnival aesthetics, offering guests immersive experiences, such as classic games, interactive installations, and live music performances. The event remains invitation-only and is known for attracting high-profile celebrities, influencers, and industry insiders.
Revolve Group Inc. Co-Founder and Co-CEO, Michael Mente, said, “REVOLVE Festival is the moment where everything we’re known for comes to life, blending fashion, community, and culture. Every year, we push ourselves to create something more immersive, more unexpected, and more iconic than the last. We’re bringing our customers and partners into a world that only REVOLVE can create, and we can’t wait to show them what we have in store.”
Beyond the event itself, REVOLVE is extending the festival experience through a curated online Festival Shop featuring exclusive collections and trend-driven styles, as well as in-store activations at its Los Angeles location throughout April. Attendees can explore a wide range of brand activations spanning fashion, beauty, tech, and food, including interactive games, custom merchandise stations, themed lounges, and premium beverage offerings. With partners like Affirm, PopSockets, DC Studios, and PATRÓN, along with diverse food and lifestyle brands, the festival delivers a multi-sensory experience that blends retail, entertainment, and community engagement into a uniquely immersive showcase.
Get a look at the Revolve Festival Shop here.
Cineplex and Achievers Earn Recognition for Driving Employee Engagement and Guest Experience
Achievers and Cineplex have been honored with a Brandon Hall Group Excellence in Action Award for their innovative approach to employee recognition and feedback. The award highlights Cineplex’s “Encore” program, powered by Achievers, which was designed to strengthen employee behaviors directly tied to guest satisfaction. By focusing on key areas such as auditorium experience, cleanliness, food and beverage quality, and speed of service, the program established clear expectations and reinforced performance standards across Cineplex’s workforce, particularly during high-demand seasonal periods.
Cineplex Executive Director of National Operations, Jose Halupa, said, “At Cineplex, delivering an excellent guest experience at scale is always our top priority. To meet this goal, no matter the season, we realized we needed a recognition strategy that clearly defines and celebrates the many actions and behaviors that add up to an unbeatable guest experience. By recognizing growth alongside top performance, we built a program that not only celebrates great behaviors but fosters healthy competition, ensures no team gets left behind, and reinforces our shared commitment to making our guests happy.”
The initiative delivered strong measurable results, including high participation rates and significant improvements in guest satisfaction metrics. Managers achieved near-universal activation, employees exchanged 375,000 recognitions, and three-quarters of workers received at least one recognition each month. These efforts led to year-over-year increases in net promoter scores of 85% across most locations, along with noticeable gains in operational performance. The recognition program’s success reflects a broader trend toward embedding meaningful employee engagement strategies into workplace culture, driving both team morale and business outcomes.
View the complete list of Brandon Hall Group Excellence in Action Award winners here.
American Airlines and Citi Expand Partnership Across Admirals Club Network
American Airlines is deepening its long-standing partnership with Citi by introducing Citi branding across its Admirals Club lounge network, beginning in April. Initial locations include major hubs such as Chicago O’Hare, Dallas Fort Worth, Los Angeles, and Miami, with additional lounges expected to follow throughout 2026. The move reflects a broader effort to enhance the travel experience for customers, particularly those who use Citi / AAdvantage co-branded credit cards, which offer benefits like earning Loyalty Points and accelerating elite status within the AAdvantage program.
American Airlines Senior VP of AAdvantage® Scott Long said, “Our customers choose Citi® / AAdvantage® cards because they deliver meaningful benefits — from earning Loyalty Points to help them reach status faster to enjoying a more premium journey. Welcoming the Citi brand to our Admirals Club® lounges is a testament to the depth of our partnership as both American and Citi look for ways to enhance every aspect of the travel journey for our customers.”
Access to Admirals Club lounges remains available through memberships, qualifying oneworld status, eligible Citi / AAdvantage credit cards, or one-day passes. These lounges provide travelers with premium amenities, including shower suites, full-service bars, and dedicated spaces for work and relaxation. The expanded partnership builds on American’s ongoing investments in its lounge experience, including upgraded food and beverage offerings and expanded locations, while reinforcing the AAdvantage program’s role in connecting everyday spending and travel rewards to a more seamless and elevated journey.
Learn more about the AAdvantage program here.
Original Article Links:
REVOLVE Returns To The Desert With 9th Annual REVOLVE FESTIVAL
Cineplex and Achievers Recognized by Brandon Hall Group for Blockbuster Employee Recognition and Guest Satisfaction
American Airlines and Citi expand their partnership across the Admirals Club network