Automakers Boost Loyalty Discounts Amid Coronavirus
The Coronavirus has impacted vehicle production and is expected to have a significant impact on sales, but some manufacturers have announced new discounts to keep customers loyal. For example, Hyundai introduced a $1,000 Valued Owner Coupon last week for customers buying or leasing a 2020 Santa Fe, and with the 2020 Sonata, this can be combined with 0 percent APR for 60 months and no payments for 90 days. Similarly, Honda is offering a $1,000 loyalty discount across nearly its entire....