Iris® Powered by Generali Cites Human Factor Crucial for Maintaining Customer Loyalty
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The continually growing customer loyalty landscape demands unique strategies for brands to stand out among the competition. For one company, they return to the root of loyalty: superior customer service.   Loyalty360 CEO, Mark Johnson, recently spoke with Eugenia Blackstone, Chief Marketing Officer of Iris Powered by Generali (Iris), a global identity and cyber protection company that prides itself on going above and beyond to serve its partners and their customers.   Personal Crimes Need Personal Support “We are....

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