Effective Jan. 1, 2018, American Express will be the exclusive issuer of Hilton Honors credit cards in the United States−something that is viewed as a major win for American Express and a possible customer loyalty enhancer for Hilton.
The Amex-Hilton partnership ends a longstanding partnership whereby AmEx and Citigroup had each issued the hotel’s credit cards. More than a year ago, Hilton opened a bidding process for exclusive rights to its cards, searching for a single issuer.
AmEx had lost several card partnerships....