BlueConic, a customer data platform (CDP) utilized by more than 500 prominent brands, announced its acquisition of Jebbit, a first-party experience-creation software and data capture firm for marketers. The BlueConic-Jebbit merger paves the way for an Operating System for Customer Data.
“We are thrilled to band together with Jebbit, enhancing our capacity to serve our dedicated marketers and strategists,” said Cory Munchbach, CEO of BlueConic. “Together, we’re combining our strengths to offer an unmatched....