Despite the statistical fact that 95% of consumers will remain loyal to companies that provide outstanding customer experiences, only 12% of Australian companies are doing so, according to the fourth Future of Business report.
The Future of Business report was released during the Optus Vision conference in Sydney on Wednesday.
According to the report, only 39% of customers reporting a good experience are likely to remain a customer of that organization, compared to 95% of customers who reported an outstanding one. Customers with an....