Adobe this week launched its newest CRM Cloud product that takes data-driven marketing to new heights. Intelligent Location Marketing, its newest product, gives brands the capability to connect with their customers based on a user’s location relative to iBeacon, further enhancing the customer experience.
The new app allows users to engage with customers while they are shopping and then deliver email messages to them based on their past purchases - or visits to sports stadiums and other public venues, thus leveraging more visits and....