Description


HTK provides cloud software that helps businesses increase customer value through two-way engagement, insight-driven promotions and personalized loyalty.

Our Horizon Loyalty & CX Cloud has rich customer insight baked in, making it easy to deliver individualized experiences on any channel — no data scientists needed.

By packaging the latest ML and AI technologies within financially proven use-cases, HTK enables brands to deliver industry-leading marketing, sales and service experiences at every customer touchpoint.

The Horizon CX & Loyalty Cloud consists of 6 seamlessly integrated, mix-and-match products:

  • One360: Our core CDP, with real-time single customer view and ELVIS analytics
  • PlusPoint: Advanced loyalty program management
  • CXFlow: One-to-one customer experience builder
  • AutoPilot: AI-powered customer insight and analytics
  • SalesLift: Financially optimized promotions
  • SendSmart: Personalized marketing automation
 
Find out more on our website: htk.co.uk

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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

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Loyalty Management Magazine

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