With the coronavirus pandemic changing the landscape for consumer brands on a near-daily basis, it is more important than ever for those companies to engage and grow their existing customer base. Brands that are weathering the storm seem...Read More

Tractor Supply Completes Pet Celebration With $200,000 in Donations Tractor Supply Company has announced the eight winning animal rescue organizations of its over $200,000 Rescue Your Rescue social media contest, held in partnership with Canidae...Read More

Some may see 2020 as a year of disaster in the retail market, but ICF Next Senior Partner Tom Madden sees plenty of opportunities for businesses to learn and grow in this challenging time. “There are plenty of industries that are doing...Read More

Smoothie King is encouraging better meal choices with a Fast-Food Coupon Swap. From October 6 – 15, present any digital or physical coupon from another quick-service restaurant at checkout, and Smoothie King will knock $2 off your smoothie. ...Read More

Customer retention in marketing has long taken a back seat to acquisition. Now higher customer expectations, changing business objectives and a fluctuating economy are causing many brands to make it a priority. As marketers place a greater focus...Read More

Papa John’s Raises More Than $3 Million with the Shaq-A-Roni Pizza Papa John’s announced the company raised more than $3 million through sales of the Shaq-a-Roni pizza for The Papa John’s Foundation for Building Community, which...Read More

The Kroger Co., America's largest grocery retailer, announced the launch of two on-premise kitchens, respectively at stores in Metro Indianapolis, IN and Metro Columbus, OH. Developed in partnership with ClusterTruck, a technology start-up...Read More

Petco says it has stopped selling specific electronic "shock" collars, strengthening its commitment to positive reinforcement training methods and solidifying the company's evolution from a leading pet specialty retailer to a...Read More

Apple’s recent iOS 14 IDFA announcement, which followed Google’s January third-party cookie deprecation announcement, has made industry waves. It is the latest change in the clear trend of identifier deprecation that started in...Read More

Natural Grocers Launches Free, Virtual Nutrition Education Program As part of Natural Grocers' deep commitment to supporting the health and wellbeing of the communities it serves, America's Nutrition Education Experts announce an...Read More