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Three Must-Do’s For The Modern Marketer

  • February 25 2013
  • Resource: Supplier-Contributed Blogs

In a recent post, I urged CEOs to view marketing as a strategic partner, the glue that binds the different parts of an organization together to deliver a consistent, cross-channel consumer experience. A 2012 report from Forrester and Heidrick...Read More

To Boldly Bank Where No One Has Banked Before — With Mobile

  • February 25 2013
  • Resource: Supplier-Contributed Blogs

More than half a million new customers joined South Africa’s biggest bank in less than a year thanks to SAP Mobile Platform, helping unbanked populations meet their banking needs. Almost half of South Africa’s 51 million people earn...Read More

The Massive M2M Business Opportunity (Part 2)

  • February 25 2013
  • Resource: Supplier-Contributed Blogs

Telcos are sitting on a gold mine of core capabilities and assets, critical for M2M success. In addition to just network connectivity, they have outstanding expertise in large scale service delivery with high reliability and global reach, plus an...Read More

Big Data Can Save Lives — If Culture And Strategy Let It

  • February 22 2013
  • Resource: Supplier-Contributed Blogs

Big Data can be a life saver, figuratively and literally. We’ve all heard about how Big Data can save time and money, but 87 percent of federal IT officials think that real-time Big Data could save a significant number of lives each year. ...Read More

Why Big Data Is Getting The Bully Treatment

  • February 20 2013
  • Resource: Supplier-Contributed Blogs

In the popular middle-grade novel, Blubber, author Judy Blume relates a truly heartbreaking story of a group of bored fifth graders suddenly taking to tormenting one of the girls in their class. In a space vacated by indifferent and lifestyle...Read More

Why CIOs And CMOs Could Be So Happy Together

  • February 19 2013
  • Resource: Supplier-Contributed Blogs

Surely you know the song Happy Together – the 1967 chart-topper by the Turtles that ultimately became the band’s only No. 1 hit and its signature song. It’s one of those songs that defines the era of bands with creatively spelled...Read More

The Massive M2M Business Opportunity (Part 1)

  • February 19 2013
  • Resource: Supplier-Contributed Blogs

How do you get your arms around millions of devices, billions of apps, and trillions of things to end up making money and solving some of the challenges of big data and mobility? SAP’s thought leaders provide insights into what it takes to...Read More

When Tradition Meets GPS-Enabled Rickshaws And Biometric Scans

  • February 15 2013
  • Resource: Supplier-Contributed Blogs

Auto rickshaws are the lifeline for a significant number of commuters in most towns and cities in India. (Image credit: AFP/Getty Images via @daylife) As countries experience rapid growth, it is not unusual to see fault lines develop where...Read More

Big Data Opens Governments And Fosters Innovation

  • February 14 2013
  • Resource: Supplier-Contributed Blogs

One good thing about taxes is that they get citizens invested in government — literally. Taxpayers want to be sure that the government spends their money sensibly, but first they must know how their hard-earned cash gets spent. The City...Read More

The Invisible Gorilla Effect

  • February 12 2013
  • Resource: Supplier-Contributed Blogs

Remember the invisible gorilla video? In an experiment popularized by the book of the same name, volunteers were told to keep track of how many times a basketball was passed between players. While the ball was being tossed, someone in a gorilla...Read More

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