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Suggested Reading: Sports Authority Maintains an Enduring Commitment to Personalized Customer Engagement

  • September 09 2015
  • Resource: Supplier-Contributed Blogs

Below is a great example of why engagement and personalization is so important to your bottom line.  As a member of an organization that understands in-the-moment engagement and communicating in the way your client, customer, or consumer...Read More

Customer Lifecycle Optimization Launches: New Joint Offering Maximizes Marketing Effectiveness

  • July 16 2014
  • Resource: Supplier-Contributed Blogs

Underline Communications, a leader in customer experience-based relationship marketing, and Gold Mobile, an innovator of technologies that enable and enhance in-the-moment customer engagement, are introducing a joint offering designed to...Read More

Suggested Reading: How to Improve Your Mobile E-commerce Site’s Traffic

  • April 14 2014
  • Resource: Supplier-Contributed Blogs

In this day and age, where there are more mobile phones than people, it’s not enough to be mobile savvy. As Abhishek Agarwal mentions in his article, your site must be optimized and there are a few key elements that need to be kept in mind...Read More

21st Century Patient Engagement: From Data to Action

  • April 09 2014
  • Resource: Supplier-Contributed Blogs

While healthcare plans and providers scramble to align themselves with the requirements of the Affordable Care Act (ACA), many are seeking to leverage their investments into strategic health information technology (HIT) to gain efficiencies in...Read More

Suggested Reading: 10 Articles on Mobile Ordering and Payments

  • March 31 2014
  • Resource: Supplier-Contributed Blogs

This week we take a look at mobile ordering. The 10 short articles below are from just the last two weeks. While a number of the bigger QSR’s are building these complex, mutli-million dollar platforms, mobile ordering has now also become an...Read More

Suggested Reading: 7 Unbelievable Mobile Marketing Success Stories

  • March 25 2014
  • Resource: Supplier-Contributed Blogs

While I was at the Loyalty Expo presented by Loyalty 360 this past week I noticed one resounding theme. Companies that deal in healthcare, retail, consumer products, hospitality, food services, and even a company that fixes jet engines were all...Read More

Suggested Reading: Goldman: There Will Be as Much Mobile Commerce in 2018 as E-Commerce in 2013

  • March 11 2014
  • Resource: Supplier-Contributed Blogs

In this week’s suggested reading the numbers really add up. Last week, Goldman Sachs released their 7-year analysis on where M-commerce will be in 2018, documenting the hundreds of billions of dollars to be made from the rise of M-commerce...Read More

Suggested Reading: MWC 2014: Show Wrapup – Top 5 News Stories

  • March 04 2014
  • Resource: Supplier-Contributed Blogs

This week’s suggestion is a light and quick look at the top 5 stories from this year’s Mobile World Congress presented by Mobile World Live TV. As you will see in the video, technology may be changing, but the one constant is the focus...Read More

Suggested Reading: How is health IT improving approaches to patient engagement?

  • February 24 2014
  • Resource: Supplier-Contributed Blogs

Last week I mentioned that mobile is everything. I pointed out that if you have a retail establishment or a restaurant offering transactions, mobile was not an “if”, but a “when”. As you will see in this week’s...Read More

Suggested Reading: Mobile Is The Future Of Everything

  • February 18 2014
  • Resource: Supplier-Contributed Blogs

Mobile is the future of everything and the future of everything is mobile. Can I be any clearer than that? Also it’s not about the technology; it’s about how your audience engages with that technology. More importantly, it is about how...Read More

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