Luke Russell

Club Carlson, the global rewards program from Carlson Rezidor Hotel Group, which includes more than 1,000 Quorvus Collection, Radisson Blu, Radisson , Radisson RED, Park Plaza , Park Inn by Radisson, and Country Inns & Suites By Carlson hotels...Read More

Although Abercrombie & Fitch is characterized as a work in progress, CEO Fran Horowitz believes that customer loyalty is at the heart of the company’s future. “We leverage customer insights from our loyalty program and in-store...Read More

Michele Levy, CEO of Ilhabela Holdings, the parent company and exclusive distributor of Melissa Shoes in the U.S., told Loyalty360 that, before the company’s partnership with social experiential technology company M-ND, customer engagement...Read More

Chicken Salad Chick, a fast casual chain of chicken restaurants based in Auburn, Alabama, launched in 2008, but in less than a decade has developed a keen understanding of its customers that frequent more than 65 locations across...Read More

Mobile optimization and mobile customer engagement are pivotal pieces of the customer loyalty puzzle at The North Face. The North Face recently earned a Silver Award in the Loyalty & Rewards Program category of the Loyalty360 Customer Loyalty...Read More

The Shop Your Way loyalty program at Sears has always been one of the company’s main driving forces behind customer engagement. Earlier this year in a letter to shareholders, Sears president and CEO Eddie Lampert said that member sales...Read More

Given the challenge of personalization for loyalty marketers, at this stage, it seems like there would be significant progress made in this critical area. Not so, according to a new study conducted by Forrester Consulting on behalf of DataStax. ...Read More

Loyalty marketers seeking to mimic a successful loyalty program should look no further than Ulta Beauty and its highly successful Ultamate Rewards program. A staggering 90 percent of Ulta’s sales come from its loyalty program members. The...Read More

In late March, Cision convened a gathering of leading editors, thought leaders, and a Fortune 500 digital brand innovator and discussed their insights and recommendations for communications and public relations practitioners during a compelling...Read More

Chicken Salad Chick has come a long way since its inception in 2008. Its humble beginnings have played a role in the brand loyalty gained in less than a decade. Loyalty360 talked to Ali Rauch, director of marketing for Chicken Salad Chick, about...Read More