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Luke Russell

Project Director, AIMIA

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Interactive Whiteboard Technology Extends Beyond Customer Engagement

  • January 03 2018
  • Resource: DailyNews

The benefits of interactive whiteboard technology are varied, according to Summer Felix-Mulder, Co-Founder, The Draw Shop, and Loyalty360 talked to her about this intriguing topic and how it can impact several customer-facing areas.Can you talk...Read More

Creating Immersive Customer Experience at The Finish Line

  • January 03 2018
  • Resource: DailyNews

The Finish Line officials want to become even more relevant to their customers, creating immersive customer experiences. Digital customer experiences are among the most prominent ones for Finish Line customers. The Finish Line CEO Sam Sato talked...Read More

Personalizing the Customer Experience A Priority at Denny’s

  • January 02 2018
  • Resource: Loyalty Management

John Dillon, SVP and CMO of Denny’s, told Loyalty360 that personalizing the customer experience is a win-win for the customer and the company. Denny’s officials take great pride in personalizing the customer experience to gain a...Read More

7-Eleven Seeks Even Greater Mobile Customer Engagement

  • January 02 2018
  • Resource: Loyalty Management

Mobile customer engagement is a high priority at 7-Eleven, so much so that company officials are seeking more ways to leverage mobile devices. “Customers today are time starved and connected 24/7–they are demanding more products and...Read More

Korman Seeks to Raise Customer Engagement Levels at Global Hotel Alliance

  • January 02 2018
  • Resource: Loyalty Management

Robin Korman, who became the Head of Loyalty Marketing & CRM for Global Hotel Alliance in November, is excited to make 2018 a memorable one for GHA. Korman’s extensive experience includes stops at Wyndham Hotel Group and Starwood Hotels...Read More

“On The Road With Dave” Video Series Humanizes La Quinta’s Loyalty Program

  • January 02 2018
  • Resource: DailyNews

Humanizing a loyalty program is the ultimate goal of a new video series from La Quinta Inns & Suites called, “On The Road With Dave,”—featuring Dave Sims, La Quinta’s vice president of loyalty marketing.&ldquo...Read More

Wayfair Successfully Pushes Technological Limits of Customer Engagement

  • January 02 2018
  • Resource: Loyalty Management

At Wayfair, one of the world’s largest online selections of furniture, home furnishings, décor, and goods, including more than eight million products from more than 7,000 suppliers, pushing technological limits to offer a better and more...Read More

Chicken Salad Chick Blazes Its Own Customer Loyalty Trail

  • January 02 2018
  • Resource: DailyNews

The accolades for Chicken Salad Chick keep flowing in this year.Chicken Salad Chick’s prowess in the area of customer insights was highlighted at the fourth annual Loyalty360 Awards held at the 10th annual Loyalty Expo in...Read More

Customer Engagement Reigns Supreme at Newegg

  • January 02 2018
  • Resource: DailyNews

Customer engagement reigns supreme at Newegg, one of the top tech-focused e-retailers in North America.Loyalty360 talked to Merle McIntosh, senior vice president sales & marketing, Newegg, about the company’s unique approach to its...Read More

Employee Engagement and Customer Loyalty “Joined at the Hip” at PeoplesBank

  • January 01 2018
  • Resource: DailyNews

For Sheila King Goodwin, senior vice president, retail banking at PeoplesBank, employee engagement and customer loyalty are forever connected.Based in Holyoke, Mass, and established in 1885, PeoplesBank has seen quite the evolution in...Read More

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