Top 15 Customer Loyalty Trends to Follow in 2024

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From the end of the third-party cookies to further AI advancements, 2024 is definitely shaping up to be an exciting and challenging year. Prepare yourself for the upcoming changes with our list of the most important trends to emerge in loyalty marketing.    Why Customer Loyalty Programs Are Here to Stay 2023 was a difficult year for sales. With the post-pandemic aftermath (by now, the U.S. economy alone has....