Personalization is a key component of modern marketing. Here at SundaySky, we built our SmartVideo Cloud platform on the premise that video is an extremely efficient vehicle in driving business results, through the delivery of the right message, to the right individual, at the right place, at the right moment. We have seen this promise realized across paid and owned media programs, with the likes of Comcast, AT&T, Atlantis and many other leading brands.
As we begin to speak to consumers....