How to Connect Employee Recognition to Core Values and Culture

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A company’s core values tell the world about its brand, beliefs and goals. The best way to bring these core values to life is through employee recognition. Core value recognition goes beyond a feel-good shoutout. It’s a culture-building tool organizations can use to set themselves apart as they build their business and brand. Biggby Coffee Co-Founder and Co-CEO Mike McFall said it best on ITA Group’s “Love your people” podcast: "People want to....