Finally Cleared for Takeoff, Vacationers Still Prioritize Value

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Recently arrivia conducted a travel sentiment survey with our membership. The majority of the travelers surveyed recognize the value associated with travel loyalty programs, with 63% holding frequent flier status with at least one airline. The type of rewards they prefer to earn varies, with the top responses being airline miles (33%), redeem-anywhere points (25%) and travel-specific points (23%). Additionally, the surveyed travelers still want value for their money. They gravitate toward....