RewardsNOW, Dover, N.H., has teamed up with Zavee, Boca Raton, Fla., to offer a locally-focused rewards program through community financial institutions and affinity groups.
“This gave us an opportunity to get exposed to a registered card program,” said Zavee COO Ron Stack. “This put us in front of not only cardholders, but also local merchants.”
RewardsNOW CEO Steve VanFleet said the Zavee technology makes it much easier to get local merchants started with the loyalty program. “We were looking for ways....