The Red Roof Inn’s RediCard loyalty program recently passed a major milestone: The program enrolled its one millionth member.
Princeton Rudert of Madison, WI, became that lucky person when he enrolled in the RediCard loyalty program on Nov. 15 at the Red Roof Inn in Rockford, IL, according to Brenda Eddy, who has managed the RediCard loyalty program for the past five years.
Rudert will receive a total of 1 million points -- 200,000 per year for five years. To illustrate the value of 1 million loyalty points, they’re the....