As a result of listening effectively to the voice of the customer, Hard Rock Hotels & Casinos recently announced a new customer loyalty incentive. And they did it because listening and customer engagement leads to brand loyalty, Kim Matlock, Senior Director of Marketing and CRM of Hard Rock International told Loyalty360.
Until June 5, 2015, Hard Rock Rewards members receive a free one-night return stay after five qualifying nights during this time period.
“We are very fortunate to have a great deal of engagement with our loyal....