Mattel and OpenAI Partner to Deliver AI-Powered Play Experiences
Mattel has announced a strategic partnership with OpenAI to introduce innovative, AI-enhanced products and experiences rooted in Mattel’s iconic brands. This collaboration will leverage OpenAI’s cutting-edge technology to create imaginative, age-appropriate, and safe AI-powered play. Both companies aim to fuse creativity with technological advancement to inspire a new generation of fans through intelligent and engaging content.
Mattel Chief Franchise Officer....