Loyalty360 Reads: January 26 | New Loyalty Program for Canadian Ford Owners; Kroger Announces Location of High-Tech Customer Fulfillment Center; and More
LISTEN TO THIS ARTICLE
0:00 / 0:00

New Loyalty Program Lets Canadian Ford Owners Earn Points at Dealerships Ford is rolling out a rewards program that lets Canadian drivers earn loyalty points, and then redeem them against the cost of service, parts, or even a new vehicle. The program, called FordPass Rewards, builds on the automaker’s FordPass mobile platform. That program allows drivers to monitor their vehicles, find parking spaces, or access remote features through their phone. FordPass Rewards racks up points when participants buy or lease a new vehicle....

Recent Content