Lunchables Back-To-School Hotline Helps Families Navigate Mixed-Up School Year
Kraft’s Lunchables brand is kicking off back-to-school with a promotion geared towards family and fun. Running through Sept. 11, families can call 1-877-BTS-RULZ for the ultimate choose-your-own-adventure experience that takes them on a mixed-up journey with the brand’s characters, Platy and Jackie.
After dialing, families choose whether they’ll start at music or art class, but from there the journey is up to them as each choice leads to....