5W Launches AI Visibility Index for Airlines and Hotels
5W Public Relations has released its Airlines & Hotels AI Visibility Index 2026, a study that measures how often major travel brands are cited in AI-generated answers across platforms such as ChatGPT, Claude, Perplexity, and Google AI Overviews. The research analyzed more than 60 travel-related prompts spanning leisure, business, luxury, family, and budget travel to determine which brands are most visible when consumers turn to AI for recommendations.
One of the report&rsquo....