Ease of use and simplicity are key attributes for any brand seeking customer engagement and customer loyalty. For a brand that has made a name for itself through innovation and simplicity for its customers, Allstate Insurance added a new customer experience tool to its arsenal: A new account specific skill for Alexa.
Now, customers with an Alexa device such as Amazon Echo can ask Alexa for help finding the due date on their next bill or what the minimum amount due might be. For general consumers, Alexa can assist with locating the....