Customer Experience Must Be Relevant to Executives at Top of the House
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Erich Dietz, VP, Worldwide Strategic Accounts, InMoment, believes that cultural commitment is an absolute necessity in creating a superior brand customer experience. Dietz, who was a featured speaker during a recent Loyalty360 webinar titled, “CX: The Art of the Possible,” which was presented by InMoment, believes that culture and leadership extend beyond a CEO saying on an earnings call that “we care about the customer.” Loyalty360 caught up with Dietz to learn more about how crucial cultural....

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