At McorpCX, It’s a Laser Focus on Customer Experience

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Customer experience means many thing to different companies. At McorpCX, customer experience is its daily mantra. Loyalty360 caught up with Michael Hinshaw, president and CEO of McorpCX, to find out more about the company’s approach toward customer experience. Can you talk a bit about McorpCX’s company focus and how that relates to any brand’s CX initiatives? Hinshaw: At McorpCX, we have been laser-focused on customer experience improvement for Fortune 100 and mid-market leaders since our founding in 2002. As a....

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