As Abercrombie & Fitch attempts to revitalize its company and spark customer engagement, focusing on a customer-centric approach has been, and continues to be, its No. 1 objective.
“The past quarter, our company continued to take major strides to revitalize our brands, enhance performance, and position ourselves to resume a solid growth trajectory,” Arthur C. Martinez, Abercrombie & Fitch’s Executive Chairman, said during the company’s May 28 first-quarter earnings conference call, according to Seeking Alpha....